Category Archives: Marketing

Five Social Media Marketing Tricks You Need to Know in 2020

Why Social Media Marketing?

Tactical involvement through the various social media sites has become par for the course of the modern-day marketing methods. Such planned activities are crucial to pierce into the targeted consumer segments. Social media platforms are very much active for the past few years, and almost the bulk of the world population, irrespective of age and gender, actively participate in these sites.…

Top Reasons to Hire a Video Production Company

Today companies recognize the inherent value and advantages of using corporate videos for marketing purposes. The cameras have become more powerful and less expensive which has lowered the barrier to entry in video production.

Many of us carry smartphones that have powerful cameras but that does not mean we are well equipped to shoot corporate videos.  Here are some top reasons to hire a video production company Miami to make corporate videos.…

Why Work with a Law Firm SEO Expert?

Gone are the days when people would use yellow pages to search for lawyers. Reports say, 96% of people seeking legal advice turn to search engines.

You need to invest in SEO if you want to be found by your clients. But you cannot depend on just about anybody. Only a law firm SEO expert will know what keywords to use that will match user queries on search engines.…

Why Should You Use Kraft Papers as Part of Your Brand Identity?

Developing a steady brand identity is essential for your business success, and it’s the basics that help in building your brand image. Similar to your personal identity, brand identity is the means and steps that you undertake to represent your business to your potential customers. As it includes the name of your business or brand, design of your logo, its colors, shapes, or your promotional expressions, through different means, such as visiting cards, product leaflet, flyer or packing and packaging, equally they can be used brilliantly to display your social responsibility that count a lot in brand recognition.…

Essential Marketing Job Interview Questions to Ask Potential Candidates

Marketing helps identify the customers’ need, making a product to fulfill that need and selling the product profitably. To run this whole process smoothly, you need to hire potential candidates who can make your marketing initiatives a success. Here are some essential marketing job interview questions which will help you to choose the right candidate for you.

What are big P’s of marketing?

Three Crucial Marketing Interview Questions for Your Next Marketing Position

When you are interviewing potential candidates for a marketing position in your company, you want people with in-depth knowledge of marketing for that position. It is better, of course, if they have more extensive knowledge than that, but marketing is a vast and continually changing field. People have busy lives and do not usually have enough time to keep tabs on every aspect or every new development than what immediately concerns them.…

Four Marketing Job Interview Questions You Must Ask Every Candidate

When you are interviewing candidates for marketing positions in your company, you want to know if they have the capability to do the work well, if they can fit in with your company’s work environment, and if they intend to work with you long-term. It can be tricky, however, to get an accurate estimation of the candidates through just the interview process.…

A Quick List of Top Marketing Interview Questions and Answers

When preparing for a marketing interview, concentrate on the marketing position you are interviewing for rather than attempting to cover the entire scope of marketing. While a broader marketing knowledge will certainly be helpful, you will impress the interviewers more if you can display an in-depth understanding of the marketing segment you want to work in.

In addition, it will be a plus if you can demonstrate that you have researched the company well and understand what they expect of you if they hire you.…

Five Steps for Finding the Best Film Production Company

Videos are easy to assimilate and understand as they are detailed and visually pleasing. Videos also offer higher retention rates when compared to blogs, white papers or any other written marketing collateral. Every business should consider the power of video when putting together their PR & marketing plans as brand films can be a great way to communicate value propositions and key messages. …

It’s Important to Pick the Right Corporate Video Production Company

Creating original video content that amplifies engagement and increase conversions is not easy task. You should outsource the task of corporate video production to a professional video production company but with so many video production companies out there it can be difficult to make a choice. However, you should never settle for anything less than the best video production company for your project.…

Everything You Need to Know About the Customer Journey

The customer journey is one of the most vital aspects of any business. It gives you a whole new perspective on what your customers experience with your company. Here are the key factors you need to understand about the customer journey, and how mapping that journey can help your business succeed.

1. You Can Break it Down into Three Parts

The customer journey is long and complicated, even when you have streamlined the entire process, but the entire thing can be broken down into roughly three parts: engagement, connection, and success.…

Three Steps to Finding a Creative Agency for Your Startup

Startups need fast results. When you are starting business, there is definitely a learning curve.  You have so many things on your plate to deal with that you are bound to make a few mistakes.  It’s common for startups to focus on development and design, but without marketing no one is going to see what a great product you have made.…